We are honored that BASARA was selected for the website of the long-established Japanese confectionery shop “Matsunoya Confectionery” located in Sekigahara Town, Fuwa District, Gifu Prefecture.
■Reasons for Selecting the Theme
Since we sell Japanese sweets, it evokes a sense of “Japanese tradition”■Key Focus Points During Site Development
・Created using the basic pre-provided parts (currently managed by the client)
・Kept text concise and focused on creating atmosphere through images, keeping in mind that this is primarily a B2C business.
The first view combines a vertically written catchphrase with beautiful photos of Japanese sweets to convey the appeal to visitors. Japanese sweets, made with seasonal ingredients, are the very essence of traditional Japanese culture. The composition conveys the careful craftsmanship and history rooted in the local community.
>>Header slider overflowing with Japanese atmosphere
The top page utilizes a carousel slider and tab-style layout to clearly introduce a diverse range of products, from representative famous confections to seasonal limited items. Every detail is designed to keep viewers engaged and increase their desire to purchase.
>>List of content comprising the BASARA top page
Each product page clearly states “Where to buy this product,” so please check before purchasing.


























