Kind of business: A photo-sharing site for middle seniors.
This is a blogging platform for middle seniors with the theme of end-of-life planning for people in their 50s. Middle seniors are also taking more and more photos with their smartphones, so I’m creating a photo platform called imadoki.
Although it is common for individuals to communicate on social networking sites, the barriers to entry are high for the middle-senior generation and above. There may be some embarrassment. However, if the site is closed and targeted from the beginning, like this site, it may be easier to become familiar with.
I thought the fact that it deals with age-appropriate topics, such as end-of-life planning for people in their 50s, was also effective in targeting. Please take a look at it.