Heartlast Co., Ltd. in Kai City, Yamanashi Prefecture has adopted CURE for their website.
About the Site (Key Focus Points During Production / Theme Selection Reasons)
Our company originally started as a chiropractic clinic business and now operates multiple ventures, including the development, manufacturing, and sales of health foods, as well as welfare services. We applied the TCD theme, originally purchased for the chiropractic clinic, to the corporate website for the entire company. We aimed for a simple yet sophisticated design that clearly shows each business at a glance.
During production, we focused on the following points:
① Organizing Multiple Businesses into a Clear, Simple Structure
Business overviews are listed in a single view, with clear links to detailed pages, ensuring visitors can easily find information without confusion.② Unified Concept Color Scheme
Using “green” as the base color to evoke health and unify the site, while employing “blue” for job listings to convey “trustworthiness,” clearly differentiating visibility and purpose.③ Trustworthy Information Architecture
To reassure partner companies, we prioritized clearly stating business overviews, CEO messages, concepts, and mission statements. We also carefully detailed the company’s “vision” and “background.”④ Link Design and Information Balance
Links to all main pages are clearly positioned for immediate access. The homepage intentionally minimizes text, displaying only an overview. Detailed information is accessible on respective pages.
The three-point box in the first view effectively highlights the service’s appeal. Content appears on mouseover, ensuring it doesn’t interfere with header content while allowing subtle promotion.
>>Three-point box and fixed side menu to showcase information meeting prospective visitors’ needs
Additionally, this site utilizes a custom post type called “Treatment Guide” as its service introduction page. The key point is that it clearly organizes and displays the services offered.
If you are considering website creation with CURE, please take a look for reference.
