Name: Life Planning Help Desk
Theme: NANO
Kind of site: Financial planner
Comment:
The intention was to increase dwell time for users and reduce the rate of direct conversions by giving it an online media-like flavor.
The main color has been changed and the atmosphere is completely different from the demo site. The top fixed header has a button that says “Consult on line” to make it easier to consult with someone.
As for columns, they are categorized in a wide range of topics. You can increase your knowledge about financial planning just by reading here.